DDB’s swansong with Usain Bolt as Richard Branson leaves Virgin Media in the...
I’ve been trying to think of something nice to say about this campaign (best use of Richard Branson? Or sprint king Usain Bolt?) but I just can’t. It’s the sign-off campaign for the UK’s Virgin Media...
View ArticleFearless Group co-founder Jerry Judge picks his Desert Island Ads
Jerry Judge is a co-founder of self-styled ‘capitalist collective’ The Fearless Group. Based in New York. Fearless is a new-style agency bringing together senior people from a number of marketing...
View ArticlePaul Simons on starting an ad agency: how much market share do you need to be...
This is the first of a number of excerpts adapted from Paul Simons’ book Day 1 to Day 2555 (or 7 years in the life of an advertising agency) which explains that, although starting an agency is as much...
View ArticleThere must have been something in the water back in 1982 – Wieden+Kennedy and...
So what was so special about 1982, the year Wieden+Kennedy opened its doors in Portland, Oregon and messrs Bartle, Bogle and Hegarty departed TBWA in London to start BBH? Actually it wasn’t so...
View ArticleAgencies vie for the biggest celebrities at Cannes – Don Draper noses ahead...
Cannes has been stuffed to bursting this year, with no hotel rooms free, often no space in the packed-out seminars, no room in restaurants and barely a spare inch to walk down on La Croisette at night....
View ArticleBrazil’s Alexandre Gama takes central role in new post-buyout BBH structure
The other shoe has dropped. Not only has Publicis Groupe bought up Neogama BBH (see my post yesterday), it has also taken the opportunity to acquire the 51 per cent stake in BBH it did not already own....
View ArticleBartle Bogle Hegarty slashes New York staff – does this mean that the global...
Bartle Bogle Hegarty is cutting about a third of its staff in New York, the end result of a process which has seen lots of top managers depart and, more to the point, some big clients. Latest to be...
View ArticleUnilever provides timely vote of confidence in BBH with global Dove Men+Care...
What a nice client Unilever must be: just when BBH was reeling from swingeing cutbacks in its New York office the consumer goods giant has given it the global Dove Men+Care account, to be handled out...
View ArticleCannes lines up Lazarus, Hegarty, Droga and Wieden among star-studded jury...
Cannes Lions celebrates its 60th this year (the week of June 16-22) and it has (as it boasts) produced a stellar list of jury presdents – Dan Wieden, Dave Droga, John Hegarty and Shelly Lazarus among...
View ArticleFilm makes it five Grand Prix for McCann Melbourne as Aussies rule Cannes –...
Metro Trains has won as almost as many Grand Prix as the number of dumb ways to die illustrated in its animated spot by McCann. The biggest winner at Cannes this year, it has picked up the Grand Prix...
View ArticleSo can a creative director really run the agency as Aegis-owned Isobar seems...
Isobar in London isn’t the biggest agency in the world although it is an important part of the Dentsu/Aegis-owned Isobar network which has 36 offices around the world and over 3,000 staff. Neither it...
View ArticleGiles Keeble: why do so few big awards winners pass the ultimate test as...
It’s the end of the silly season and this year’s awards have been decided months ago. The big winner was Dumb Ways to Die. Given the number of internet hits this spot has had, it is a popular choice...
View ArticleIt’s back to work time in adland – to twerk or not to twerk, that’s the question
It’s the end of the summer (booh!) and therefore back to work. So a new business year awaits when the battle between Sir Martin Sorrell’s ‘math men,’ the number crunchers he thinks will take over the...
View ArticleBBH produces global show-stopper for the Guardian
The Guardian newspaper, when it’s not being castigated by various spooks for revealing how they’re spying on us (Mrs Merkel indeed!) is trying to go global, which is brave in the extreme as it’s still...
View ArticleOgilvy’s Graham Fink picks his Desert Island Ads
Graham Fink began his career at Collett Dickenson Pearce as the youngest member of, arguably, the most talented creative department ever in the UK. He went on to produce award-winning work at GGT,...
View ArticleTrevor Beattie tops the pops in Sunday Times ad influencers list – but...
In yesterday’s Sunday Times there was a pull-out section in association with Debrett’s. It listed Britain’s 500 most influential people and one of the categories listed was advertising. The...
View ArticleDroga and Hegarty agree: cut out the ad crap
Cannes 2014: There are some that would argue the Cannes festival is nothing more than a money making exercise, while others see it as a showcase of inspirational ideas to lift the industry to new...
View ArticleHegarty annoints Sjoenell as creative successor at BBH
Pelle Sjoenell, ECD of BBH Los Angeles, is to be the worldwide CCO of BBH Group. He replaces Alexandre Gama, of Neogama in Brazil fame, who stepped down last year. BBH founder and Sjoenell’s...
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‘Sometimes we should just shut up.’ John Hegarty warns industry not to get...
At one of the increasingly popular “fireside chat” events to lure big names on stage, John Hegarty, founder of Bartle Bogle Hegarty, was in typically opinionated mood as he talked to the audience at...
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Hegarty explains what makes a classic ad for Thinkbox
TV marketing body Thinkbox’s ‘3 great ads I had absolutely nothing to do with’ is an entertaining series. Whether or not it persuades clients and media agencies that they should be on TV – being brave...
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